Social media strategy : (Record no. 245)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00772cam a2200241 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230626105514.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200220s2021 mdua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781538138175 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NIRUC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .Q4 2021 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Quesenberry, Keith A. |
| 245 10 - TITLE STATEMENT | |
| Title | Social media strategy : |
| Remainder of title | marketing, advertising, and public relations in the consumer revolution / |
| Statement of responsibility, etc. | Keith A. Quesenberry |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lanham |
| Name of publisher, distributor, etc. | Rowman and littlefield |
| Date of publication, distribution, etc. | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 474 p. : |
| Other physical details | illustrations ; |
| Dimensions | 27 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet advertising |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social media |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet in public relations |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | NIRU LIBRARY | NIRU LIBRARY | On display | 06/26/2023 | 1 | HF5415.1265Q4 2021 | 2023-0550 | 11/04/2024 | 10/02/2024 | 06/26/2023 | Books | ||||
| Library of Congress Classification | NIRU LIBRARY | NIRU LIBRARY | On display | 06/26/2023 | HF5415.1265Q4 2021 | 2023-0551 | 06/26/2023 | 06/26/2023 | Books |