The handbook of strategic public relations and integrated marketing communications (Record no. 226)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01195cam a2200325 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17442279 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230721093202.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120827s2012 nyua bf 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012418426 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071767460 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071767460 (hbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn773502676 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | FYB |
| Transcribing agency | NIRUC |
| Modifying agency | FYB |
| -- | YDXCP |
| -- | BWX |
| -- | BDX |
| -- | MIA |
| -- | CDX |
| -- | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HM263 |
| Item number | .S77 2012 |
| 130 ## - MAIN ENTRY--UNIFORM TITLE | |
| Uniform title | The handbook of strategic public relations and integrated communications |
| 245 04 - TITLE STATEMENT | |
| Title | The handbook of strategic public relations and integrated marketing communications |
| Statement of responsibility, etc. | edited by Clarke L. Caywood. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 904 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication in management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication in marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Caywood, Clarke L., |
| Dates associated with a name | 1947- |
| 730 0# - ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Handbook of strategic public relations & integrated communications. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Reference |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 06/26/2023 | HM 263 .S77 2012 | 2023-0495 | 06/26/2023 | 06/26/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 06/26/2023 | HM 263 .S77 2012 | 2023-0496 | 06/26/2023 | 06/26/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 06/26/2023 | HM 263 .S77 2012 | 2023-0497 | 06/26/2023 | 06/26/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | HM 263 .S77 2012 | 2023-0984 | 07/03/2023 | 07/03/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | HM 263 .S77 2012 | 2023-0985 | 07/03/2023 | 07/03/2023 | Books | |||||
| Library of Congress Classification | Reference | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | REF HM 263 .S77 | 2023-0986 | 07/03/2023 | 07/03/2023 | Reference | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | HM 263 .S77 2012 | 2023-0987 | 07/03/2023 | 07/03/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | HM 263 .S77 2012 | 2023-1007 | 07/03/2023 | 07/03/2023 | Books | |||||
| Library of Congress Classification | Non-fiction | NIRU LIBRARY | NIRU LIBRARY | On display | 07/03/2023 | HM 263 .S77 2012 | 2023-1008 | 07/03/2023 | 07/03/2023 | Books |