| 000 | 02286cam a2200409 i 4500 | ||
|---|---|---|---|
| 001 | 17459058 | ||
| 003 | OSt | ||
| 005 | 20230707105845.0 | ||
| 008 | 120911s2013 enk b 001 0 eng | ||
| 010 | _a 2012037004 | ||
| 020 | _a9781119061236 | ||
| 040 |
_beng _cNIRUC _dNIRUC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD58.7 _b.H36 2013 |
| 082 | 0 | 0 |
_a659.2 _223 |
| 084 |
_aSOC052000 _2bisacsh |
||
| 245 | 0 | 4 |
_aThe handbook of communication and corporate reputation / _cedited by Craig E. Carroll. |
| 260 |
_aChicester, West Sussex, UK : _bWiley-Blackwell, _c2013. |
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| 264 | 1 |
_aChicester, West Sussex, UK : _aMalden, MA : _bWiley-Blackwell, _c2013. |
|
| 300 |
_axxvii, 622 p, ; _c25 cm. |
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| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 490 | 0 | _aHandbooks in communication and media | |
| 504 | _aIncludes bibliographical references and index. | ||
| 520 |
_a"With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation "-- _cProvided by publisher. |
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| 650 | 0 | _aCorporate culture. | |
| 650 | 0 | _aBusiness ethics. | |
| 650 | 0 | _aMass media and business. | |
| 650 | 7 |
_aSOCIAL SCIENCE / Media Studies. _2bisacsh |
|
| 700 | 1 |
_aCarroll, Craig E., _eeditor. |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1301/2012037004-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1301/2012037004-t.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1304/2012037004-b.html |
| 942 |
_2lcc _cREF _n0 |
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| 999 |
_c250 _d250 |
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