TY  - BOOK
AU  - Stiff James B. ;
AU  - Mongeau, Paul A.
TI  - PERSUASIVE COMMUNICATION
SN  - 9781462526840
AV  - P301.5. P47 . S75 2016
PY  - 2016///
CY  - New York,  NY
PB  - The Guilford Press
KW  - Persuasion (Psychology)
KW  - Attitude (Psychology)
ER  -