Kaufman, Ira Morton  1947- <br/><br/>
Digital marketing :  integrating strategy and tactics with values / 
written by Ira Kaufman & Chris Horton 
 - Newyork  Routledge  2015 
 - xiii, 353 p. : ill.  21 x 26 cm 
<br/><br/><label>ISBN: </label>9780415716758  
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing<br/>Marketing--Management<br/>Business and Economics / Information Management<br/>Computers / Computer Literacy<br/>Computers / Digital Media / General
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .K38